Trade fair

Premiere Anaheim 2026

Premiere Anaheim Beauty Show

Anaheim, United States
7 February 2027 – 8 February 2027

About This Event

The countdown is on for Premiere Anaheim 2026, the Premiere Anaheim Beauty Show,, staged in Anaheim, United States from 7 February 2027 to 8 February 2027 and set to gather the sector under one roof. The floor fills with brands, distributors and procurement teams, all there to compare products and strike deals in person. Held every year, each edition stays fresh and timely. Anaheim Convention Center sets the scene, offering modern halls and comfortable meeting spaces.

When the host city is Anaheim, half the appeal is already in place — a well-connected, welcoming base with plenty to offer once the day is done. Between its air links and its local network, getting to and around Anaheim takes little planning. Anaheim's hotels span the full spectrum, so whether you want frills or just a good night's sleep, you are covered. There is life after the last session here: Anaheim's food scene, culture and landmarks make for a fuller trip. Use the trip as a springboard: Anaheim sits within easy reach of much of what the United States has to offer.

The show brings together Beauty, Beauty Products, Cosmetics, Make Up and Fashion, Beauty & Lifestyle, giving buyers and sourcing professionals a single place to compare what the market has to offer. It is an efficient way to meet multiple suppliers, see products first-hand and build new trade relationships in just a few days. Some 120+ exhibitors set out their latest, turning the floor into a live snapshot of the sector. Behind the scenes, Informa Markets manage the moving parts so attendees never have to think about them.

Whether you come to source, to sell or to connect, the return on your time is hard to beat. For sourcing managers, brand owners and supply-chain teams, Premiere Anaheim 2026 remains a valuable opportunity to source, connect and keep pace with the market.

Give yourself a realistic plan for each day — the schedule is full, and trying to see everything is a fast route to seeing very little.

Event dates and details can change. Please verify on the official event website before booking travel or accommodation.

Opening Hours

Sunday, February 7, 2027
Exhibit Floor Open 9a - 5p
Education 9a - 5p

Monday, February 8, 2027
Exhibit Floor Open 9a - 4p
Education 9a - 4p

Visitor Profile

  • Licensed Professionals: Cosmetologists, Barbers, Nail Technicians, Estheticians
  • Salon, Spa & Barber Shop Owners & Employees
  • Non-Licensed Industry Professionals: Makeup Artists, Tattoo Artists, Braiders
  • Instructors: Educators in Cosmetology, Esthetics, and Related Fields
  • Students: Currently Enrolled in Industry-Related Programs