MUSIAD Expo 2026, the 21st MUSIAD EXPO International Trade Fair, is back in Istanbul, Turkey from 23 September 2026 to 26 September 2026, once again bringing the sector together in one place. Drawing exhibitors and trade visitors from across the supply chain, it offers a focused environment for sourcing and business development. On an annual cycle, it gives the industry a regular moment to regroup and look ahead. Drawing roughly 50000 attendees, it ranks among the larger gatherings of its kind. Müstakil Fuar produces the event, drawing on years of practice to keep each edition sharp. Doors open at Istanbul Expo Center, a space designed to keep large gatherings flowing smoothly.

Istanbul earns its place on the schedule. Equal parts business hub and destination, it gives attendees a reason to arrive early and stay a little longer. Good airport access and reliable local transit make the journey to Istanbul a low-stress one. When it comes to where to stay, Istanbul offers everything from convenient venue-side hotels to boutique options in the heart of the city. Evenings in Istanbul are easy to fill, whether that means a memorable meal, a gallery or simply a wander through the streets.

Exhibitors showcase Trade, Global Trade and Business, making it easy to discover new products, materials and business partners under one roof. Face time is the real currency here, and the layout is designed to maximise it — fewer emails, more handshakes. Some 350+ exhibitors set out their latest, turning the floor into a live snapshot of the sector. You will want comfortable shoes: 14,500 m² of exhibition space is a lot of ground and a lot of opportunity.

It is as much about the deals made on the floor as the products on display. Whether your goal is sourcing, sales or building partnerships, MUSIAD Expo 2026 brings buyers, wholesalers and trade visitors together in one place.

Fair Language
Turkish – English – Arabic