IPSA 2027, the 42nd International exhibition for promotional products and advertising technologies, brings the industry to Moscow, Russia from 30 August 2027 to 31 August 2027. Drawing exhibitors and trade visitors from across the supply chain, it offers a focused environment for sourcing and business development. Taking place every year, IPSA 2027 has become a fixture on the industry calendar. Organisers expect close to 8000 attendees, from first-time visitors to seasoned professionals. Credit for the smooth running goes to ExpoVisionRus, who shape the programme end to end. The chosen home is Crocus Expo, where generous floor space and good transport links do half the work.

Choosing Moscow as the host city gives IPSA 2027 a real sense of place. Visitors get the dual benefit of a focused professional programme and a destination worth exploring. Reaching Moscow is straightforward, with strong international connections and local transport that make getting to the venue easy. Book ahead and you will have your pick of Moscow's hotels, from the practical to the memorable. As one of Russia's key destinations, Moscow regularly hosts events that draw an international crowd.

The show brings together Advertising, Advertising Technologies, Promotional Products and Business Services & Professional, giving buyers and sourcing professionals a single place to compare what the market has to offer. The format is built around sourcing and networking, with dedicated space to hold meetings and compare offerings side by side. Count on 400+ exhibitors lining the aisles, each with something new to show and someone ready to talk shop.

For the cost of a few days, you get a read on the whole market that no spreadsheet can match. Put simply, IPSA 2027 is where buyers, makers and the middlemen who connect them go to do a season's business in a matter of days.

A little planning goes a long way here: map out the sessions or stands you cannot miss before you arrive.

New to the Russia trade fair circuit? The Russia guide explains the venues, the seasons and the practicalities.