Brand Licensing Europe 2026, the Europe Event for Licensing and Brand Extension, brings the industry to London, United Kingdom from 6 October 2026 to 8 October 2026. From factory floors to buying desks, the whole supply chain shows up — which is exactly what makes the sourcing here so productive. Held every year, each edition stays fresh and timely. The steady hand of Informa Markets keeps the logistics invisible and the focus firmly on the content. ExCeL London takes on hosting duties, its layout well suited to crowds and content alike.

Few cities suit an event like this as well as London. As a destination, London combines accessibility, hospitality and a character all its own. Whether you fly in or come by rail, London is well served and easy to move around. Accommodation ranges from business hotels near the venue to characterful stays in the centre, suiting every budget.

Category by category, Business, Brand Extension, Brand Licensing and Business Services & Professional fill the stands, giving sourcing teams a clear read on the current market. The whole thing is set up for doing business: meeting rooms, matchmaking and aisles full of ready suppliers. From organised meetups to spontaneous conversations, the room is built for making connections.

Measured in leads, orders and handshakes, the time spent here tends to pay for itself. Brand Licensing Europe 2026 earns its place on the calendar for sourcing managers, brand owners and supply-chain teams, edition after edition.

Full programme details, exhibitor lists and registration information are typically published in the run-up to the event on the official website.

Working out the logistics? Our United Kingdom guide covers how to reach the venues and what to know before you go.