International Association of Amusement Parks and Attractions Expo
IAAPA Expo Europe 2026, the International Association of Amusement Parks and Attractions Expo, returns to London, United Kingdom from 21 September 2026 to 25 September 2026, bringing the trade fair community together. Think of it as the sector's trading floor — a concentrated space where supply meets demand and orders get written. Held every year, each edition stays fresh and timely. It is staged by International Association of Amusement Parks and Attractions, whose experience shows in every detail of the programme. ExCeL London hosts, pairing practical facilities with a location that keeps attendees close to the action.
Part of what makes IAAPA Expo Europe 2026 worth the trip is London itself — a city that knows how to put on an event and give visitors something to remember. Travel logistics are kind to visitors: London is easy to reach by air and easy to get around once you arrive. Hotels close to the venue fill up around event dates, so booking early is wise — London is a popular destination year-round. London is among the most prominent event cities in the United Kingdom, making it a natural choice for a gathering of this kind.
Across the halls, Amusement Parks, Visitor Attractions, Theme Parks, Family Entertainment Centers, Water Parks, Entertainment Industry and Entertainment, Media & Culture are well represented, from established suppliers to new names entering the sector. Deals start on the floor and continue over coffee, which is exactly how the format is meant to work. With 800+ exhibitors taking part, there is no shortage of partnerships to explore.
For the cost of a few days, you get a read on the whole market that no spreadsheet can match. For suppliers, brands and procurement professionals weighing where to spend their time, IAAPA Expo Europe 2026 makes a strong case for itself.
Whether you attend for a single day or the full run, planning your visit in advance helps you make the most of your time on site.
Travelling in for this one? Our United Kingdom guide covers venues, transport and where to stay.
Event dates and details can change. Please verify on the official event website before booking travel or accommodation.